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Looking to address dry, dull skin? There’s a serum for that! Serums are concentrated blends of hard-working ingredients that are able to tackle pretty much any skincare concern you can think of. Introducing a natural serum into your regime could be just the thing your skincare regimen needs to take it to the next level. 

Cruelty-free, natural serums


Cruelty-free, natural serums are lightweight, potent blends of natural and animal friendly ingredients that are easily absorbed into the inner layers of the skin. They target skin concerns such as acne, dark spots, wrinkles, dryness and dehydration, fine lines, etc. Cruelty-free, natural serums are designed for use after cleansing and before your facial oil or moisturiser.


Adore Beauty carefully curates the cruelty-free, natural serums we stock so you can shop secure in the knowledge that the products are what they claim to be. The natural, cruelty-free serums we sell are:

  • Paraben-free
  • Sulfate-free
  • Mineral Oil-free
  • Formaldehyde-free
  • Phthalate-free
  • Artificial fragrance-free and
  • Alcohol-free


Your journey to glowing, healthy skin includes a natural and cruelty-free serum. Buy one today!


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Recent reviews on Serums products

Mukti Organics Antioxidant Facial Serum 30mL
Mukti Organics Antioxidant Facial Serum 30mL
$64.95

Plump, glowing skin and reduction in redness

The Serum smells native, natural and lovely, which is different for people who are used to using products with chemical fragrances. When I wake up I have plump, glowing skin - in particular I found this product to not only enhance my glow but also really helped with redness and rosacea reduction. Great product!