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ghd has been at the forefront of the hairstyling market since it was founded in 2001. The prominent hair-product brand is known for its constant innovation and professional results.


ghd’s IV hair straighteners and the luxurious ghd Gold professional styler are perfect for the everyday user. However, the ghd platinum hair straightener is the only choice if you want the most advanced technology and superior performance.


What are the added benefits of the Platinum+ range?

Market leader ghd incorporated years of research and development into the design of its V Platinum straighteners. A V Platinum model can quickly and effectively straighten and curl hair in just one stroke, without compromising hair health.


With patented Tri-Zone Technology, the Platinum+ ghd straightener range reduces hair breakage by over 50 percent and increases shine by 20 percent compared with other hair stylers. The ghd Platinum line also features a unique wishbone hinge, which allows for easier hold as hair glides through the plates.


This ergonomic design ensures perfect plate alignment to eliminate hair snagging. The plates of the ghd hair Platinum+ Straighteners finish the hair with more shine for a superior and quicker result. You will also find three times as many heat sensors than in the classic IV Straightener Stylers, which means less hair damage.


How does Tri-Zone Technology work?

The Platinum+ range’s Tri-Zone Technology is a revolutionary advancement in hairstyling tools. There are now three heaters on each plate of the straighteners, ensuring optimum styling temperature for the entire styling time. With Tri-Zone Technology, you can get your desired result in just one stroke or movement, leading to quicker results and less heat damage.


Who should use the Platinum+ Straightener Stylers?

The ghd Platinum Stylers are suitable for everyone due to their supreme performance and top-of-the-range technology. The Platinum+ line is particularly good for those who already suffer from damaged hair, as the Tri-Zone Technology offers one-stroke results, a shinier finish, and less heat damage.

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Recent reviews on Platinum+ products

ghd platinum+ black hair styler
ghd platinum+ black hair styler

Worth the money

This straightener is everything! It goes beyond doing the job in every aspect. It heats up fast, is really simple to use, and style hair with, and the overall quality and feel of the straightener is perfect. It always leaves my hair really straight, and beautifully sleek, with no frizz. I would absolutely recommend this.
ghd platinum+ black hair styler
ghd platinum+ black hair styler

Finally took the GHD plunge - it did not disappoint!

I had never owned a GHD straightener before - I'd always made do with straighteners in the the $50-$80 price range that did the job but were nothing special. After my most recent straightener died I decided to finally take the plunge and try a GHD straightener. I was apprehensive about it only heating to 185 degrees, as my hair is quick think and I've typically used temperatures of 200+ degrees. T...