Discover the ILES FORMULA difference that transforms dry, straw-like hair into strands of silk.

Created by acclaimed hair stylist Wendy Iles, the ILES FORMULA was developed in response to a need for super-charged, high performance hair care that could be used on all hair types and that had instant and visible results. From celebrity clients walking the red carpet to supermodels on global beauty campaigns, ILES FORMULA quickly gained a reputation among the fashion and beauty elite for its high quality formulations and effective results.


Carefully selected and blended ingredients are at the heart of each ILES FORMULA product. Wendy Iles spent a decade searching the globe for the very best ingredients and complexes that would have the most powerful, effective results on the hair.


Beginning with a simple 3 step system, the ILES FORMULA range has expanded to include a powerful repairing hair mask, hair turbans to reduce frizz, and a super-charged finishing serum for curly and wavy hair.


What are the most popular products in the ILES FORMULA range?

  • Haute Performance Shampoo
    The first step in the routine, this sulphate-free shampoo is gentle enough for daily use, and won’t strip colour or dry out the hair. The roots and scalp are gently cleansed and left feeling full of vitality, bounce and shine.

  • Haute Performance Conditioner
    The star product of the range, this conditioner leaves hair feeling silky, soft and full of hydration. Ideal for all hair types and textures, this nourishing conditioner transforms dry, weak and damaged hair into healthy, strong and smooth strands.

  • Haute Performance Finishing Serum
    The finishing touch in the ILES FORMULA 3 Step Hair Care System. This lightweight yet effective serum works on all hair types, leaving the hair feeling soft, strong and silky. 


Adore Beauty is an official stockist of ILES FORMULA.

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Recent reviews on ILES FORMULA products

Iles Formula Hair Turban Towel WhiteIles Formula Hair Turban Towel White
Iles Formula Hair Turban Towel White

No more drowned rat walk of shame

Having curls winter used to mean walking to the train station with soaking wet hair, freezing cold and looking like a drowned rat every morning. This has actually changed everything. No frizz, enhances my curls and it dries my hair so effectively that I actually have to take it off after a few minutes so I have some moisture left when I add my curl balm. Gushing.
Iles Formula Hair Mask 180gIles Formula Hair Mask 180g
Iles Formula Hair Mask 180g

Worth the $$

This is a pricey hair mask but definitely worth it! My hair felt like silk after using this!
Iles Formula Hair Turban Towel GreyIles Formula Hair Turban Towel Grey
Iles Formula Hair Turban Towel Grey

Highly recommended for frizzy damaged hair

I love this! It helps dry my hair without heat which prevents the hair getting frizzy and drying out.

I also use when I put a hair oil or treatment mask in the hair overnight.
Iles Formula Hair Turban Towel GreyIles Formula Hair Turban Towel Grey
Iles Formula Hair Turban Towel Grey

Helps with frizz

I have very frizzy hair that is easily damaged from hair dryers, but takes a long time to dry naturally. This product allows me to dry my long hair quickly and helps minimise frizz. This has helped me save time and also helped the look of my hair after washing it.