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Inspired by the elegant skincare traditions of her home country, Japanese actress Ai Saotome created a line of healthy skincare to replenish her stressed skin. She designed Koh Gen Do cosmetics  to give her skin luminosity and a fresh, youthful glow both off-screen and on.

 

A staple for celebrity makeup artists, Koh Gen Do products are rich in natural ingredients that protect and nurture your skin's vitality, leaving your skin flourishing and radiant.

 

Traditional Japanese skincare combines with the latest in Japanese skincare technology to create a range that is truly unique. Koh Gen Do have perfected their signature collection to work harmoniously with your skin.

 

Eschewing artificial ingredients, fragrances, synthetic pigments and petroleum-based mineral oil, Koh Gen Do products excel at leaving your skin soft and smooth with the wisdom of nature.

 

Our favourite Koh Gen do products:

Koh Gen Do Maifanshi Aqua Foundation: sharing many of the same properties as the cult-classic Koh Gen Do Aqua Foundation, this formula provides a more lightweight and luminous finish. This foundation comes in gorgeous Koh Gen Do colors, which blend seamlessly.

 

Koh Gen Do Moisture Fit Concealer Tube: this creamy concealer is moisturising and blurring, using Smart Gel concealer to avoid creasing. Finish with powder to set in this luminous Koh Gen Do concealer.

 

Koh Gen Do Cleansing Water Cloth: these Koh Gen Do wipes are a luxurious and gentle way to remove even waterproof makeup while revitalizing the skin.

 

Is Koh Gen do cruelty free?

Koh Gen Do is Cruelty Free but is not currently 100% Vegan. You can explore our full range of Cruelty Free products in our Clean Beauty category.


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Recent reviews on Koh Gen Do products

Koh Gen Do Maifanshi Aqua Foundation
Koh Gen Do
Koh Gen Do Maifanshi Aqua Foundation
$86.00

New Holy Grail

I had this on my Wishlist for about 6 months. Finally bit the bullet this week. Thought I’d treat myself during this crazy weird time. Instant HG! :) The colour match (213) for my olive-leaning Asian skin is the most perfect match ever. [Other foundations that are a good match are Hourglass Stick in Warm Ivory, Illamasqua Skin Base in 6.5, Estée Lauder DW in Rattan. NARS SG in Fiji, and Giorgio Ar...
Koh Gen Do Maifanshi Aqua Foundation
Koh Gen Do
Koh Gen Do Maifanshi Aqua Foundation
$86.00

This is sensational!

Having finally cleared up my hormonal adult acne, I was looking for a lighter coverage foundation that'd show off my newly clear skin but also cover the annoying acne scars and pigmentation left behind. Having worn heavier foundations historically (MAC Studio Fix and YSL All Hours) I honestly can't see me reverting to these having tried the Koh Gen Do- it's stunning! Think natural, glowing skin wi...
Koh Gen Do Moisture Foundation
Koh Gen Do
Koh Gen Do Moisture Foundation
$88.20

Love it

I bought this as a gift for my mum.

She was introduced to it by Sophia Pafitis at my wedding. Her skin looked so amazing with it on that she was featured on Adore's Instagram. What you couldn't see in that photo though, was what it looked like by the end of the night - still beautiful, glowing and full of moisture.

My mum has always struggled with severely dehydrated sk...