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Looking to address dry, dull skin? There’s a serum for that! Serums are concentrated blends of hard working ingredients that are able to tackle pretty much any skincare concern you can think of.

Cruelty-free, natural serums


Cruelty-free, natural serums are lightweight, potent blends of natural and animal friendly ingredients that are easily absorbed into the inner layers of the skin. They target skin concerns such as acne, dark spots, wrinkles, dryness and dehydration, fine lines, etc. Cruelty-free, natural serums are designed for use after cleansing and before your facial oil or moisturiser.


Adore Beauty carefully curates the cruelty-free, natural serums we stock so you can shop secure in the knowledge that the products are what they claim to be. The natural, cruelty-free serums we sell are:

  • Paraben-free
  • Sulfate-free
  • Mineral Oil-free
  • Formaldehyde-free
  • Phthalate-free
  • Artificial fragrance-free and
  • Alcohol-free


Your journey to glowing, healthy skin includes a natural and cruelty-free serum. Buy one today!

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Recent reviews on Serums products

Edible Beauty No. 3 Exotic Goddess Ageless SerumEdible Beauty No. 3 Exotic Goddess Ageless Serum
Edible Beauty
Edible Beauty No. 3 Exotic Goddess Ageless Serum
$81.40

Gorgeous serum

No issues with this serum thus far, it’s unscented (which I love) and very quickly absorbs into the skin. It doesn’t make me oily, my skin just feels hydrated from within. It’s a light, watery consistency. It’s a nice and easy addition to my routine. Wish it was a little cheaper!
Edible Beauty Deep Sea Collagen Elixir SerumEdible Beauty Deep Sea Collagen Elixir Serum
Edible Beauty
Edible Beauty Deep Sea Collagen Elixir Serum
$59.40

Lovely (and natural!)

I love this serum, In fact I love all of the edible beauty serums.
There's a noticeable difference in the signs of ageing for my skin.