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Official Stockist of RCMA

RCMA, the Research Council of Makeup, was founded in 1962 by American makeup artist Vincent JR Kehoe. Kehoe’s vision was to create a versatile, long-lasting foundation that looks like skin rather than makeup. The result is a signature formula with an ultra-high concentration of pigments.

Most mass-market foundations contain between 18% and 23% pigment, while most theatrical foundations are 35% to 40% pigment. RCMA's shades contain nearly 50% pigment. This very high saturation means that you need less foundation to achieve the desired coverage.

All RCMA foundations feature the same base of vegetable oil and wax, ensuring that all of the brand's foundations are of the same superior quality. The brand's foundations do not contain any perfume, mineral oil, lanolin, or other animal extracts.

While individual foundations are the cornerstone of RCMA, the company offers a wide range of makeup products to help you complete your look. Take RCMA foundation with you in a Five-Part 'Series Favorites' Palette, which contains 5 coordinated shades. The Cheek Color Palette features 5 creamy glow-givers that are made with the same basic ingredients as RCMA's popular foundations, so the textures are compatible.


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RCMA, articles & community

AB Staffer Approved: Six Beauty Products I Treated Myself to in My Latest Adore Order
The Fool-Proof Way I Do My Winged Eyeliner for Hooded Eyes Every Single Day
A Makeup Artist Showed Me How to Stop My Makeup From Sweating Off in Summer
10 Best Setting Powders for Oily Skin

Recent reviews on RCMA products

RCMA Makeup Highlight and Contour Palette
RCMA
RCMA Makeup Highlight and Contour Palette
$62.00

Great contour

Very nice cream contour. Good colour choice, goes on easy and blends well. Would recommend.
RCMA No Colour Pressed Powder 8.5g
RCMA
RCMA No Colour Pressed Powder 8.5g
$36.00

Not sure about this one

I'm not sure about this product, it does work, but is a lot of other better options to choose from and at a better price.
RCMA Makeup 5 Part Series Foundation Palette - KO Series
RCMA
RCMA Makeup 5 Part Series Foundation Palette - KO Series
$62.00

Love this!

I bought this after reading reviews even though I’ve never used a cream foundation before as I have oily skin. I was pleasantly surprised by the ease of application, shades and coverage. You don’t need much as it goes a long way and it’s so quick to apply. I’m so happy with it!

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