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Paula Kent co-founded Redken Laboratories in 1960. As a young actress in the late 1950s, when hair was highly bleached and teased, Paula was challenged with baby fine hair and sensitive skin. On set in Hollywood, she constantly experienced allergic reactions to the products used by hairdressers and makeup artists. She visited dermatologists and hairdressers to find a solution, but no one could explain to her the science behind the products.

 

In a moment of inspiration, Paula realized that she could help millions of other people who needed gentle, high-performance products – and that professional hairdressers needed to know the chemistry of hair and skin, product ingredients and their relationship to beautiful, healthy hair.

 

Using $3,000 she earned from appearing in a beer commercial, Paula Kent and her hairdresser, Jheri Redding (forming the name "REDKEN") started Redken with three products and an intensive education program for hairdressers. The formulas were developed based on three principles:

 

  • Protein technology (since hair is composed primarily of protein)

  • An acidic pH of 4.5-5.5, complementing the natural pH of the hair and skin

  • Products recommended exclusively by licensed cosmetologists in professional salons

 

With this, Paula Kent revolutionized the professional haircare industry for both stylists and clients. Her pioneering spirit is cherished and she leaves behind a legacy that sustains the brand today.


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Recent reviews on Redken products

Redken Extreme Anti-Snap ?Leave-in treatment for damaged hair
Redken
Redken Extreme Anti-Snap ?Leave-in treatment for damaged hair
$37.95

Smells so good

I love anti snap and have been using it on and off for the past 10 years.
it works a treat at keeping you hair soft and helps fighting split ends. It also works a treat for smoothing your hair and doesn't feel heavy or oily in your hair.
bonus is smells so delicious.
Redken Extreme CAT Protein Reconstructing Hair Treatment Spray
Redken
Redken Extreme CAT Protein Reconstructing Hair Treatment Spray
$37.95

Good but not great

I wanted to try this as a swap out for Olaplex and I love the anti snap leave in treatment. It is alright but didn't see it making a huge significant improvement to my hair. Olaplex is superior product in mu oninion an will return to using it, but this is great if you are looking for a lower price point.
Redken Extreme – Hair Strengthening Shampoo
Redken
Redken Extreme – Hair Strengthening Shampoo
$34.95

Good for damaged hair

My hairdresser recommended Redken Extreme and it did help with my hair recovery. For years, I bleached my hair and it was not looking too great. I found this product to be helpful, well priced and did what it said it would. It is good to use it with the accompanying Conditioner. I have no moved onto another product that is slightly higher in price but this is a good place to start.