Full Coverage Foundation

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Full coverage foundation gives high-opacity coverage to help even out skin tone and conceal blemishes, redness and discolouration. Our range includes liquid and powder formulas, so you can choose the texture and finish that suit your skin and the way you like to apply it.

Not sure how much coverage you need? Compare with sheer/light coverage foundation for a more natural look, or try mineral foundation if you prefer a mineral formula, which some people with sensitive skin choose. Selected full coverage foundations are also included in our Makeup Sale from time to time.

Liquid and Powder Full Coverage Foundation

Liquid full coverage foundations can be built in thin layers and blended out with a brush, sponge or your fingers. Powder formulas are applied dry, which some people find suits a quicker routine. Both can give high-opacity coverage, so the choice usually comes down to the finish you want and how you like to apply your base. If you are new to full coverage, a liquid formula may make it easier to control how much you apply.

Best Full Coverage Foundation for Your Skin Type

The best full coverage foundation depends on your skin type and the finish you want. Oily skin often suits an oil-free, matte or long-wear formula, dry skin usually prefers a hydrating formula, and sensitive skin may prefer a fragrance-free or mineral option. Finish matters too: matte formulas suit shine-prone skin, while satin or dewy finishes can look more natural on dry skin.

Two full coverage foundations to start with are the Estée Lauder Double Wear Maximum Cover Camouflage Makeup and the Maybelline Superstay Active Wear 30H Full Coverage Liquid Foundation. Choose a shade that matches your undertone, blend it down to your neck, and test it in natural light where you can. If you are between two shades, swatch both along your jawline and check them in daylight before you decide.

Full Coverage Foundation for Photos and Long Wear

For events, photos or long days, look for a long-wear or high-definition formula, such as the MAKE UP FOR EVER HD Skin Foundation. A few application steps help full coverage look smooth and last:

• Prime first. A face primer helps foundation glide on and can help it wear longer.
• Choose your tool. Dense brushes, damp sponges and fingertips give different finishes, and foundation brushes suit precise application.
• Build gradually. Start with a thin layer, then add more only where you need it and blend the edges to avoid a cakey look.
• Set your base. Press a little setting powder into areas that crease or turn shiny.

Full coverage foundation can look heavy if it is applied thickly, so start with a small amount and add more only where you need it. Take your makeup off at the end of the day with your usual cleanser, and stop using a product if it irritates your skin.