There are so many hair care brands out there that it really takes something special to get my attention.

Pureology Hair Care has made me sit up and notice though!

The Californian brand was born in 2001 with a promise for colour care without compromise. Pureology hair products have since changed the game.

Pureology always strives to make the people who use its products feel beautiful inside and out.

And the premium, modern packaging is made from post-consumer plastic that’s not only recyclable but sustainable as well. 

Let me take you through Pureology hair care, give you the 411 on the brand, and answer all those burning questions you ask when you’re looking for a new hair care range to max out your magnificent hair.

So what is Pureology hair care? Pureology is your new favourite, luxe haircare brand that always focuses on the health of your hair.

Let’s start with one of the most-asked questions when it comes to Pureology hair products: ‘Is Pureology worth the money?’

If you’re used to grabbing any bottle of bargain shampoo on your weekly shopping run, spending a bit more can feel uncomfortable at first.

But these salon-quality formulas give you more bang for your buck because they don’t contain cheap filler ingredients to thin them out. The high-quality botanical ingredients are definitely worth the money!

What else is there to love about Pureology?

• All you animal lovers are probably wondering if Pureology is cruelty free. Rest easy: I can assure you Pureology does not test on animals.

• If you’re also dying to know if Pureology is vegan, I’m happy to confirm that yes, the entire range from Pureology is 100% vegan!

• If parabens are an ingredient you look to avoid, you can buy with confidence. The entire brand including Pureology’s shampoos are paraben-free! In fact, the entire range of Pureology is sulphate-free too.

Now that we’ve answered your burning questions, let’s dive into a few of my favourite Pureology products.

Pureology Style + Protect Beach Waves Sugar Spray

I’m not the biggest beach person, but I love the way the salt air makes my hair look.

Thankfully, Pureology hair has me covered with this texturising styling spray.

Why it's so good:

• Its non-drying formula creates effortless beachy waves with none of the crunchiness.

• Beach Waves Sugar Spray also helps protect your hair (and colour) against UV radiation while you’re enjoying a day in the sun.

• Simply spray this Pureology hair product into damp hair, blow-dry for ultimate volume and texture, and you’ll be left with dream hair. Love it!

Pureology Color Fanatic Multi-Tasking Deep-Conditioning Mask

It’s no secret that I love a mask. I love the time it gives me to be completely Zen with myself. Well, Pureology hair care makes an absolute winner of a mask.

This incredibly 20-in-1 (!!!) cruelty-free and vegan hair mask intensely nourishes while preventing damage and split ends.

Why it's so good:

• Color Fanatic mask is rich in Olive Oil to deeply hydrate hair follicles with omega fatty acids.

• This treat also contains Vegetable Proteins to restore damage and Sunflower Seed Oil to condition and detangle.

• After shampooing, apply a generous dollop to your hair and leave for 5 minutes (or longer). Rinse out, and your hair will look renewed.

Pureology Smooth Perfection Shampoo & Conditioner

When you've got frizz-prone, colour-treated hair, a good shampoo and conditioner are worth their weight in gold.

If styling your hair is the worst part of your morning, Pureology's Smooth Perfection Shampoo & Conditioner (and basically everything else in the Pureology Smooth Perfection range), can make the process a whole lot more enjoyable.

Why it's so good:

• Rich, nourishing formulas smooth and tame the hair on contact to make everything more manageable.

• Xylose and Vitamin E deeply condition and protect hair colour. And Sesame Oil provides a rich, nourishing base that instantly smooths hair.

• The ultra-gentle Pureology Smooth Perfection Shampoo soothes and smooths as it cleanses.

• Blow drying is made easy with Pureology Smooth Perfection Conditioner. This anti-frizz conditioner makes for a tangle-free blow drying experience.

There you have it: your 411 on Pureology hair care.

Check out the faq below for a quick recap on the brand or have a look through the rest of our Pureology guides to discover the best Pureology hair products for you...

• Which Pureology Should I Use? These Are the Products You *Actually* Need

• Curious About the Best Pureology Products for Coloured Hair? These Are Our Top 6

• This Blonde Haircare Routine Legit Saved My Brassy Platinum Blonde Hair

Pureology FAQ

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