Meet your new kind of matte with Lancôme Lip Idôle Cuddle Blur. This cushiony lip velvet delivers instant, buildable colour with a soft-focus blurred finish, while keeping lips feeling moisturised and comfortable.

The unique lip-cuddling applicator hugs the contours of your lips for smooth, effortless application, creating a diffused matte look in just one swipe.

Why you'll love it:

• Soft, blurred matte finish
• Instant, buildable colour
• Cushion-like texture with a comfortable feel
• Helps keep lips moisturised for up to 24 hours
• Enriched with Squalane to lock in moisture
• Unique applicator hugs the lips for easy, even application

Unlike traditional mattes, the velvety formula combines soft-focus colour with lip-loving care. Squalane helps lock in moisture for up to 24 hours, leaving lips feeling soft, supple and hydrated while maintaining that modern blurred effect.

How to use:

Step 1: Define your lips with Lancôme Lip Idôle Lip Shaper for a precise outline.
Step 2: Apply Lip Idôle Cuddle Blur directly over the lips for an instant blurred velvet finish. Layer as desired to build your preferred colour intensity and coverage.