4 Red Lipstick Mistakes You’re Probably Making (& How to Fix Them)


red lipstick tips red lipstick tips

There’s just something about wearing a bold red lip that says 'I have my sh*t together'. 

Even if you don’t. Especially if you don't.

Red lipstick as a look is so classic, so chic and has always felt like such a power move for the wearer. 

Growing up, my granny always rocked a bold lip, often matching her outfit to her lipstick to her blush to her hat to her shoes!

It always felt like a statement look, and it truly still is at any age.

It can be intimidating for the non-red wearer, sure. 

Getting the application just right, with zero smudging and not to mention picking the right shade to begin with.

Some people can make it look so easy and it absolutely can be, with a little help from me!

Over the years as a makeup artist working in store, on shoots and at weddings, I’ve learned a few things about getting red lipstick perfect. 

So let’s dive into some common mistakes and the hot tips to nail the ultimate red lip, just in time for the festive season!


How to Apply Red Lipstick.

One of the most Googled red lipstick questions on the internet is 'why does red lipstick look bad on me'.

I promise you, you can wear a red lipstick and feel like a badass doing it.

For the full tutorial on how to apply red lipstick, watch my YouTube video below.

Otherwise, keep scrolling for the common red lipstick mistakes you might be making, and my pro tips and product recommendations to nail this makeup look.


1. Forgetting to Exfoliate Your Lips.

Applying lip colour straight onto lips that haven’t been exfoliated usually results in flaky, crusty lipstick.

The finish will look uneven or patchy, and more than likely, the lipstick won't last. That's when you get that cute unintentional lip liner look.

Try this instead: 

Just like you exfoliate your skin for a smooth finish, give your lips a scrub before committing to a bold lip.

A lip scrub like Lanolips Lanostick Lemonaid Scrubba Balm will gently buff off any flaky bits and leave your lips smooth as.

Lip scrubs not your thing? Face Halo Originalwill also do the job.

Run it under some warm water, wring it out and rub over lips. Voila! Smooth, soft lips.


2. Thinking You Don't Need a Lip Primer.

Wanna know how to apply red matte lipstick? Not using a lip balm or lip primer before your lippie ain't it.

Whether you apply a hydrating lip mask a couple of hours before or a dedicated lip primer, make sure your lips are hydrated before you go in with that product.

Because there’s nothing more uncomfortable than wearing a matte red lip (or any lipstick) over dry lips.

I’m applying lip balm just thinking about it.

Try this instead: 

For a lip primer, you can't go past M.A.C Cosmetics Prep + Prime Lip as the perfect base. 

It’s basically a lip balm with a matte finish, so not only does it hydrate your lips, but it won't leave any kind of shine or residue that could compete with your actual lip colour. 

Apply a thin layer before your lipstick and watch your colour glide on like a dream!


3. Choosing the Wrong Lipstick Formula For the Occasion.

red lipstick tips red lipstick tips

Do you touch your face a lot? Planning on wearing a red lip to dinner or drinks? Are your lips perpetually dry? 

Make sure you pick a red lipstick in a formula to match your lifestyle or event to make life easier.

Try this instead: 

Face touchers and foodies will want to steer clear of creamy formulas, because scratching an itch or wiping near your mouth can escalate to smudged red lipstick over your nose and chin real quick.

Go for a smudge proof formula like MAKE UP FOR EVER Rouge Artist Lipstick instead that sets and can outlast lunch, drinks and a little face itch.

For the peeps with dry lips, why not try a tinted lip balm?

M.A.C COSMETICS Glow Play Lip Balm in That Tickles gives a cute, just-bitten tint to the lips. You can add more colour by applying a lip liner underneath.


4. Not Using a Lip Liner.

Do you need to wear lip liner with every lipstick? No.

But I think it's essential for a clean, crisp, long-lasting red lip look that won't fade or bleed into fine lines around the mouth.

Try this instead: 

Starting on freshly-exfoliated and primed lips, take your lip liner and trace your lip line to create a clean border for your lipstick.

Want extra staying power? Fill in your entire lip with the liner before applying your lippie over the top.

A lot of brands make lip liners in the same shade as their signature lipsticks to make matching your lip liner and lipsticks super easy.

For example, M.A.C Cosmetics Lip Pencil in Ruby Woo is the perfect match for the cult-fave M.A.C Cosmetics Retro Matte Lipstick lip shade of the same name. 


Best Red Lipsticks on Adore Beauty.

Now you know how to apply a red lipstick, let me share with you my top contenders for the best red lipstick.

1. M.A.C Powder Kiss Liquid Lipcolour.

M.A.C COSMETICS Powder Kiss Liquid Lipcolour in M.A.C Smash is a hydrating, matte lip with a fluffy, lightweight texture. 

This product is full pigment and applies so evenly on the lips. The hydrating formula with a blurred finish means hours of comfortable wear.

M.A.C Powder Kiss Liquid Lipcolour M.A.C Powder Kiss Liquid Lipcolour


2. Clinique Pop Reds Lipstick.

Clinique Pop Reds Lip + Cheek Color is a gorgeous lipstick, but what’s really cool is how the range helps you find the best shade of red lipstick for your skin tone.

Using Clinique’s virtual try-on tool, you are matched with a red lipstick that goes with your skin tone and foundation shade.

E.g. I’m the shade Oat in the Clinique Even Better Clinical Serum Foundation SPF20so it matched me with the shade Red Hot.

I am obsessed with the intense colour payoff and the creamy, shiny finish.

Clinique Pop Reds in Red Hot Clinique Pop Reds in Red Hot


3. MAKE UP FOR EVER Rouge Artist Lipstick.

MAKE UP FOR EVER Rouge Artist Lipstick is another full coverage lippie, but this one outlasts them all when it comes to wear time. 

Coming in both satin and matte finishes, this stays put for hours. Even after lunch, numerous glasses of water and a good ole yarn.

MAKE UP FOR EVER Aqua Lip Waterproof Lip Liner worn underneath gives an even more water-proof, smudge-proof finish.

I'm wearing the shade Untamed Fire below, a red with golden, ginger undertones.

MAKE UP FOR EVER Rouge Artist Lipstick MAKE UP FOR EVER Rouge Artist Lipstick


4. Benefit LoveTint Lip and Cheek Tint.

Benefit LoveTint Lip & Cheek Tint is an iconic product and perfect for anyone wary of wearing a full red lip. 

You only need to apply the smallest amount of this water-based tint to get a cute flush of colour. 

Wear a lip balm over the top or build it up to get a full coverage red. Pop it on the cheeks for a monochromatic look!


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