Search brands, products, articles...
Official Stockist
Online Only
Official New Zealand stockist
In Stock Online
In Stock Online
I wasn't sure if this would live up to the hype but it honestly does exactly what it promises and my lashes have never looked this defined.
It separates, lengthens, and adds volume in a way that feels noticeable but still natural, and I love that it lasts all day without smudging or flaking even in ...
In Stock Online
Give your lashes a lift with Benefit They’re Real! Mascara. This bestselling lengthening, lash-boosting formula has become a cult favourite since its launch. The cleverly designed brush grips each lash to coat and separate lashes. Staggered bristles grab close to the root, boosting length and volume beyond belief. The result is a lash look so stunning, everyone will be asking … and yes, They’re Real!
Also available in a full-size - shop here!
This product is suitable for all skin types, ages, and genders. Those with short lashes or pale lashes that need a boost of colour will benefit most from the use of this product.
Brush design is the key to ensuring your mascara is properly deposited on to each lash. Different brushes give different looks, so choose a mascara with a brush designed to give you the results you’re looking for. Even the best mascara can look subpar without a great brush to apply it with, so be sure to take a close look at the brush before choosing a mascara.
Hold the and horizontally and wiggle the brush from side to side and base to tip for maximum volume, lenth and lift.
Flip the wand to hold vertically and stroke upward to curl and separate. Layer for added length.
If this product is sealed, please ensure the seal is intact prior to using the product.
SHIPPING
FREE STANDARD SHIPPING on ALL orders over $75*
*Valid on orders with an New Zealand Delivery Address. Minimum $30 order required.
Please see our full shipping and delivery timeframes page for most up to date information.*
Benefit They're Real! Mini Lengthening Mascara is designed to lengthen, curl, volumize, lift, and separate lashes. It features a jet black, long-wearing formula that is smudge-proof and resistant to drying out.
To use, apply the mascara by starting at the base of the lashes and moving the wand upward in a zigzag motion to separate and define each lash. For best results, layer additional coats for more volume and length.
While the specific ingredient list is not provided, Benefit Cosmetics typically formulates their mascaras to include nourishing ingredients aimed at enhancing lash appearance and longevity. For complete ingredient details, please refer to the product packaging or the official Benefit Cosmetics website.
The mini lengthening mascara is designed to be gentle; however, sensitivity can vary by individual. If you have sensitive eyes or wear contact lenses, it is recommended to perform a patch test or consult with an eye care professional before use.
The mini size of Benefit They're Real! Mascara is portable and travel-friendly, making it easy to carry in your handbag or for trips. It allows you to try the product without committing to a full size, and it's ideal for those who may not use mascara frequently enough to use a full-size product before it dries out.
customers can expect dramatic volume and lifted lashes, with a bold look that can last throughout the day. Many reviews indicate that it provides excellent length and definition without excessive clumping.
Yes, it can be used in conjunction with other eye makeup products such as eyelash curlers, eyeshadows, and eyeliners. For optimal results, it is recommended to apply the mascara last in your eye makeup routine.
This mascara is formulated to be long-lasting, which may require an oil-based makeup remover or a specific eye makeup remover for effective removal. It is advisable to gently cleanse the lashes to prevent any damage during removal.
General customer feedback highlights that Benefit They're Real! Mini Lengthening Mascara is effective at lengthening and defining lashes. However, some customers have reported experiences of clumping or smudging, especially with heavier applications.
You can purchase Benefit They're Real! Mini Lengthening Mascara online at authorised stockists such as Adore Beauty, which offers express shipping options and a return policy for customer satisfaction.
Give your lashes a lift with Benefit They’re Real! Mascara. This bestselling lengthening, lash-boosting formula has become a cult favourite since its launch. The cleverly designed brush grips each lash to coat and separate lashes. Staggered bristles grab close to the root, boosting length and volume beyond belief. The result is a lash look so stunning, everyone will be asking … and yes, They’re Real!
Also available in a full-size - shop here!
This product is suitable for all skin types, ages, and genders. Those with short lashes or pale lashes that need a boost of colour will benefit most from the use of this product.
Brush design is the key to ensuring your mascara is properly deposited on to each lash. Different brushes give different looks, so choose a mascara with a brush designed to give you the results you’re looking for. Even the best mascara can look subpar without a great brush to apply it with, so be sure to take a close look at the brush before choosing a mascara.
86% recommend this product
135
64
25
8
1
Average
My lashes looked so clumpy after using this mascara, I tried using it a few different ways but in the end I had to bin it. Roller Lash by Benefit is my holy gra...
Adore Beauty Acknowledges the Woiwurrung language group of the Eastern Kulin Nations as the Traditional Owners of the land our Customer Fulfillment Center and Head Office conduct our business operations on. We would like to extend that Acknowledgement and Respect to all First Nations People and Elders across Australia as our parcels travel across their land, air and water. We recognise First Nations Peoples continuous relationship and connection to Country and at Adore Beauty we commit to treading lightly on the land our parcels travel. We pay our respects to Elders past, present and future.
New Zealand
Australia
New Zealand
