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Official Stockist of Mirenesse

When she was growing up, Irene Patsalides, Mirenesse founder, loved to experiment with different cosmetics. She tried many different brands but was disappointed when the makeup did not perform as expected. Patsalides decided to develop the high-quality makeup she sought but could not find. She was passionate about bringing a hypoallergenic makeup to market that would give women the shades, textures, and flawless finish they desired. After training as a cosmetics chemist and pharmacist, the 25-year-old Patsalides began the process of developing her own line. Welcome, Mirenesse!

'Our philosophy is really quite simple: if a product isn’t good enough for us, it’s not good enough for you!' This statement represents Patsalides' vision of bringing safe and natural cosmetics and beauty products to women around the world.

Australian-owned Mirenesse has the distinction of currently being Australian’s #1 online beauty brand. The company has received many top honours for some of its best-selling products, such as Velvet Lip Lift Moisture Shine, Mirenesse Matte Liquid Silk Foundation, and the iCurl Heated Lash Curler.

One of the most successful formulas from Mirenesse is its signature Secret Weapon 24 Hr Mascara. This long-lasting mascara won numerous international honours in 2010 and 2011, including Favourite Mascara Brand — Reader’s Choice Awards in the Australian Beauty Awards.

With over 20 years of experience in the pharmaceutical and cosmetics industries, Irene Patsalides brings professional-quality makeup to today’s demanding consumer.

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62 products found.


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Recent reviews on Mirenesse products

Mirenesse Secret Weapon MascaraMirenesse Secret Weapon Mascara
Mirenesse Secret Weapon Mascara

Buildable Lashes

To begin with, the packaging of this mascara looks and feels fantastic and really suits the price point of the product.
The mascara itself provides a good, buildable colour that lasts throughout the day. The pigment is also great.

My only small complaint about this product is how difficult it was to remove - I found that it could clump and cling to the lashes which meant that there was some pulling when removing. I'm sure that with the right make-up remover this would be easily resolved.
Mirenesse Secret Weapon Supreme 24h Mascara MiniMirenesse Secret Weapon Supreme 24h Mascara Mini
Mirenesse Secret Weapon Supreme 24h Mascara Mini

My new favourite mascara

I have used this twice and already pick it as my new go to mascara. It stays perfectly all day, no smudging and still keeps lashes well separated. Seriously a tubing mascara convert
Mirenesse Magnomatic Day + Night Lash Kit - Natural AudreyMirenesse Magnomatic Day + Night Lash Kit - Natural Audrey
Mirenesse Magnomatic Day + Night Lash Kit - Natural Audrey

Eyeliner Very Goopy

I was excited to try these out, but when I went to put on the eyeliner, it went on really thick and goopy and was hard to get a nice clean line. I have tried different tips and tricks to get the liner to go on nicer but so far nothing has been perfect. I also found that the edges would start to come away after a few hours so I was nervous about them falling off. They look great when they are on though (and I have covered up the thick liner line with concealer)