Shop Redken

Paula Kent co-founded Redken Laboratories in 1960. As a young actress in the late 1950s, when hair was highly bleached and teased, Paula was challenged with baby fine hair and sensitive skin. On set in Hollywood, she constantly experienced allergic reactions to the products used by hairdressers and makeup artists. She visited dermatologists and hairdressers to find a solution, but no one could explain to her the science behind the products.


In a moment of inspiration, Paula realized that she could help millions of other people who needed gentle, high-performance products – and that professional hairdressers needed to know the chemistry of hair and skin, product ingredients and their relationship to beautiful, healthy hair.


Using $3,000 she earned from appearing in a beer commercial, Paula Kent and her hairdresser, Jheri Redding (forming the name "REDKEN") started Redken with three products and an intensive education program for hairdressers. The formulas were developed based on three principles:


  • Protein technology (since hair is composed primarily of protein)

  • An acidic pH of 4.5-5.5, complementing the natural pH of the hair and skin

  • Products recommended exclusively by licensed cosmetologists in professional salons


With this, Paula Kent revolutionized the professional haircare industry for both stylists and clients. Her pioneering spirit is cherished and she leaves behind a legacy that sustains the brand today.

Popular Categories

84 products found.


Showing 20 products of 84.

Recent reviews on Redken products

Redken Curvaceous Full Swirl – Curly & Wavy Hair Cream SerumRedken Curvaceous Full Swirl – Curly & Wavy Hair Cream Serum
Redken Curvaceous Full Swirl – Curly & Wavy Hair Cream Serum

Bullsh*t good!

My hair is the annoying thin but lots of it type that smells one drop of water and turns to fairy floss. This stuff is phenomenal for me! I put half a pump trough wet hair and have perfectly blow dried waves with my round brush, or scrunch one pump through and air dry to smooth ringlet perfection. Love!
Redken Extreme CAT Protein Reconstructing Hair Treatment SprayRedken Extreme CAT Protein Reconstructing Hair Treatment Spray
Redken Extreme CAT Protein Reconstructing Hair Treatment Spray

Incredible treatment for fine split and dry ends

I found out about this from my hairdresser at Tigerlamb. Tigerlamb salons only use the best products. You should be careful with using this as it is an intensive protein treatment, and it is not designed to be used often. My hairdresser explained you can actually damage your hair if you over use this product - use once per month only. It leaves your hair feeling fresh and soft.